CASABLANCA, Morocco, Nov. 12, 2026 /PRNewswire/ — On October 30, 2026, GAC officially celebrated the grand opening of its third brand showroom in the bustling city of Casablanca, Morocco. Approximately 80 distinguished attendees gathered to witness this historic and memorable milestone, including GAC International President Wei Haigang, Vice President Wang Feng, M-AUTOMOTIV General Manager Souhail Houmaini, alongside corporate representatives from both partner enterprises, local media professionals, and prominent industry guests. Since making its official market debut in Morocco this past July, GAC has rapidly accelerated its localized development strategy, successfully advancing from initial market entry and brand introduction to deep, comprehensive channel cultivation and retail network expansion.
Strategically situated in Derb Omar, a premier commercial hub located in downtown Casablanca, the brand-new facility boasts a prominent and highly accessible location designed to effectively serve consumers across the city and surrounding areas. The showroom prominently features GAC’s cutting-edge new-energy vehicle lineup, highlighting advanced intelligent cockpits and comprehensive warranty coverage for the battery, electric motor, and electronic control system to foster deep customer trust and confidence.
During the opening ceremony, GAC executives emphasized that Morocco serves as a vital cornerstone of the brand’s ambitious North African strategic blueprint. Moving forward, GAC will continue to deepen its strategic partnership with M-AUTOMOTIV, expand its product portfolio, and leverage the global service framework GAC Care+ to elevate the full-lifecycle user experience. M-AUTOMOTIV representatives echoed strong confidence in the local market, aiming to achieve their ambitious 2027 sales targets through robust operational execution, targeted local marketing, and exceptional customer service.
A major highlight of the opening-day event was a prestigious vehicle handover ceremony where senior executives personally presented keys to new owners. Customers received keys to the luxury plug-in hybrid MPV GN8—featuring an impressive 1,032 km combined driving range, flexible 7-seat layout, Nappa leather upholstery, and 16-point SPA massage seats—and the futuristic EMKOO HEV, which combines a high-efficiency 2.0L hybrid system with ultra-low fuel consumption of 4.8L/100km.
Operating across Casablanca and Tangier, GAC now features a robust full-spectrum powertrain portfolio encompassing internal-combustion, hybrid, plug-in-hybrid, and battery-electric options. Upholding the core “In Morocco, For Morocco” localization philosophy, GAC remains fully committed to empowering the local market with superior products and premium-grade services toward a smarter, greener mobility future.
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